Curious and having a wide range of interests, Maggie pursues creative work that is insight-driven, strongly articulated, and positively impactful.

With a focus on social impact, sustainability, and conservation, Maggie is eager to work on projects that create value for both human and natural systems.

Maggie is Communication Design Lead, currently working with IDEO.org and other socially/environmentally positive organizations.

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Visioness

Branding/Web
  • Art Direction
  • Branding
  • Print Design
  • Website Design

Empowering women in the creative and cultural industries, Visioness is an online platform that features enticing, media-rich interviews with visionary women who push the world forward.

I worked with the Visioness founders to create a brand that celebrated diversity, independence, and authenticity through bold colours, energetic patterns, and stark typography.

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Centered around the idea of energy and effervescence, we developed a dynamic aesthetic with strong contrasts. Pairing stark, graphic typography with vibrant patterns, the Visioness brand is as brazen and unapologetic as the Visioness woman.

A suite of glowing, undulating patterns, complimented with a striking colour palette, creates a flexible brand that is mutable, bold, and never boring.

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