Curious and having a wide range of interests, Maggie pursues creative work that is insight-driven, strongly articulated, and positively impactful.

With a focus on social impact, sustainability, and conservation, Maggie is eager to work on projects that create value for both human and natural systems.

Maggie is currently a freelance Design Lead, currently working with IDEO.org and other socially/environmentally positive organizations.

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Visioness

Branding/Web
  • Art Direction
  • Branding
  • Print Design
  • Website Design

Empowering women in the creative and cultural industries, Visioness is an online platform that features enticing, media-rich interviews with visionary women who push the world forward.

I worked with the Visioness founders to create a brand that celebrated diversity, independence, and authenticity through bold colours, energetic patterns, and stark typography.

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Centered around the idea of energy and effervescence, we developed a dynamic aesthetic with strong contrasts. Pairing stark, graphic typography with vibrant patterns, the Visioness brand is as brazen and unapologetic as the Visioness woman.

A suite of glowing, undulating patterns, complimented with a striking colour palette, creates a flexible brand that is mutable, bold, and never boring.

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